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How It Works


1.    Application


 To register your brand as a trade mark, you must file an application with IP Australia.

IP Australia will examine the application to ensure it meets all legal requirements. The process can be daunting and getting it right the first time is importantonce an application is submitted, you cannot add to it.


Trade Mark Zone manages the entire trade mark process. By using Trade Mark Zone you receive the benefit of advice from intellectual property professionals, ensuring you get it right the first time.

First we:

  • Prepare your trade mark application including classifying your goods and services;
  • File your application with IP Australia and forward you a copy of the Filing Receipt


After examination: 

  1. Where there are objections, we forward a copy of the Compliance Report with a brief summary of the issues; or
  2. Where there are no objections, inform you of the acceptance of the mark.


After acceptance of the mark, we: 

  • Monitor the application through the advertisement and opposition period


Once IP Australia registers the mark, we: 

  • Check and forward the official Certificate of Registration


After registration, where we remain as your agent, we provide the following services:

  •  We will remind you when it is time to renew your mark; and
  •  We will inform you If anyone challenges to your mark


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 2. Search


Trade Mark Zone recommends before you apply for your trade mark, we undertake a search so you can be certain no identical or similar trade marks already exist on the Australian Trademarks Register. Where you plan to file your trade mark overseas, we recommend an International Search. Please contact us for more information.

Trade Mark Zone can conduct this search for you. Please allow up to 7 business days for results. We provide the following searches:

Basic Australian Search: AU $900 per trade mark in up to 3 classes

Trade Mark Zone will conduct a search of the Australian Trademarks Register for identical or similar trade marks and goods and services. We then provide a detailed report informing you whether someone else has registered or has applied to register an identical or similar trademark in Australia.

In addition, Trade Mark Zone will classify your goods and services and let you know whether your trade mark is likely to face any distinctiveness issues (i.e. whether it is too generic).


Full Australian Search: AU $1500 per trade mark in up to 3 classes

The FULL search is more comprehensive. In addition to the services provided under the BASIC Search, we will also conduct a comprehensive search of the Australian Companies Register, Australian telephone directories, Australian domain names and the internet, in order to find traders who may not have necessarily registered their trademark. 


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